Supporter Spotlight: Alive Fitness Crosby

Kevin Jones is the founder of Alive Fitness in Crosby and, along with his wife Rachel, are keen supporters of  Chasing the Stigma. He also keeps CEO Jake Mills on his toes, as Kev is his personal trainer!

As well as choosing Chasing the Stigma to be the beneficiary of the Alive Fitness end of year awards, they have completed our Ambassadors of Hope training and their other business Alive Coffee Co also helps to spread the word about the Hub of Hope by having the app’s details printed on the sleeves of their takeout coffee cups.

Kev has big plans for supporting the charity in 2022 and he and a group of his clients will be taking on Tough Mudder 2022, with all funds raised going to Chasing the Stigma.

Kev said: “I love the camaraderie that a team effort provides. The organic laughter from challenging events or obstacles is infectious. I am without doubt most nervous about Arctic Enema…that is bone-chilling coldness. My target is for the entire team to get round in one piece! We Had a few casualties a few years ago which lives long in the memory!”

Kev heard about CEO Jake’s story via a number of media outlets and reached out to see if he and his businesses could be of assistance. 

He said: “I was really inspired by Jake’s story and had a captive audience via the gym and dance facility, so I wanted to see how we could help. I believe Chasing The Stigma’s cause resonates strongly with our members.

“Through my time in the gym I was amazed at just how many people were willing to open and discuss in confidence what was on their mind. I believed that if they could tell you things in confidence and they could trust it would go no further, they were willing to talk which in turn would help them. 

“Therefore I realised it was vitally important to raise awareness about mental health and how to talk about it, so that it would become completely normalised for people. The ‘Hub of Hope’ makes it very easy for people to find help and support, when they feel they need somewhere to turn to but are not quite sure where”

Chasing the Stigma CEO and Founder, Jake Mills, said: “Kev and Rachel have created such a special, supportive community through the power of physical fitness. They have seamlessly introduced the conversation around mental health to be as normal as talking about weighted squats or burpees. 

“Without a doubt, one of the best decisions I have ever made in regards to looking after my mental health was to begin personal training sessions. We are proud to work with Alive Fitness and look forward to doing much more in the future to demonstrate the direct link between physical and mental health.”

Asked what he feels is his main message about mental health, Kev said: “Don’t be scared to open up and talk to somebody you trust and to what is on your mind, it works wonders. Find something that helps you stay grounded, be it routine, coffee with a friend, working out, taking a walk whatever your anchor is in life be sure to get it in and you’ll be amazed how much these things can help.”

Thank you Kev for all your support! You can find out more about his businesses at @Alive_fitness and @Alivecoffeeco

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